Listening in to a webinar last week about the latest social media trends, there were some very interesting facts that came out of it…
- 60% of consumers will look at your Facebook page before visiting your business or your website.
- 80% of customers are more inclined to buy from a business who has a credible and authentic Facebook page.
- 62% of consumers say that Facebook is the most important social media channel to research a business.
So before you dismiss your social media presence as just a ‘nice to do’, think about how your customer is already rating you, before you even know about them!