Consumer habits

Listening in to a webinar last week about the latest social media trends, there were some very interesting facts that came out of it…

  • 60% of consumers will look at your Facebook page before visiting your business or your website.
  • 80% of customers are more inclined to buy from a business who has a credible and authentic Facebook page.
  • 62% of consumers say that Facebook is the most important social media channel to research a business.

So before you dismiss your social media presence as just a ‘nice to do’, think about how your customer is already rating you, before you even know about them!

 

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